Modern marketing techniques and channels have advanced a lot and businesses have to upgrade to the modern tastes of the audience constantly for winning over their hearts.
While the digital marketing has taken the world by storm, there is no denying the fact that the customised products are not far behind.
They are affordable, convenient and most importantly, they never fail to entice the target audience. Naturally more and more businesses are tapping on to the popularity of these tools.
Among them the customised printed bottles are one the of the most popular ones. This is because of a number of reasons. Let’s start exploring.
- Cost-Effective – One of the greatest advantages of the printed bottles is that they are innovative and cost-effective marketing idea. There are many businesses that offer quality brands to choose from. They are available in a variety of materials like glass, stainless steel, aluminium and BPA free plastic. Not just that, they also come with plethora of features so that our brand and products or services can be represented well.
- Free Form of Mobile Advertising – There is no better way to advertise than the customised water bottles as they are portable in nature and are reusable. Everyday people carry drinking water almost wherever they go. So imagine the kind of exposure that your brand gets because of that. As more and more people get introduced to your brand and your logo your brand presence is bound to solidify and the printed bottles do that for you with just a small amount of investment.
- Make Your Brand Look Health-minded – Appearances are everything as far as brands are concerned and this simple strategy is well-implemented when you opt to advertise with these personalised drink bottles. It sends the message that your company cares for the wellness and overall health of your employees, customers and partners. Different types of liquids can complement various types of businesses. But the underlying message is quite clear- You care about your clients. Now as you love and care about your clients, your customers also reciprocate the feeling towards your brand. Hence, a majority of them will keep coming back to you and the same goes with their family and friends. So you do not just entice those who come to the store or purchase form you but also the potential customers for your business, with these bottles.
- Generate Positive Experience with Usefulness – The best promotional items like printed water bottles are useful to the people who receive them. The enhanced public awareness of drinking more water, for the upkeep of their health and looks, has made people to invest a lot on reusable water bottles. You need to invest much less for these customised bottles and can impress your audience with the sheer usefulness of the same. So everytime the recipient drinks from the bottle, she gets reminded of your brand and that too, in a good way. Moreover, as the recipients use the bottle for drinking water at work, school, gym and other places, it also sends a very positive impression about your brand across the masses thus benefitting your brand in more ways than you know.
- More Customers and More Revenue – Well, this is the ultimate outcome that most companies aim for. With the printed water bottles your company is bound to impress your clients and therefore succeed in attracting more of them while effectively retaining your current client base. Now as more of these customers use your branded bottles they draw even more. So it gives rise to a circle that keeps fulfilling your goals. Though it is true that the customised bottles themselves are not enough to attract customers, but they are, undoubtedly, a fantastic way to make it easier for you to solidify your brand identity.
The above are some of the perks that printed drink bottles bring for your brand. Now that you know them make sure you include them in your marketing plan as it is certainly going to help your business create its own niche in the industry.