The secret behind creating a magnetic blog is an uninterrupted flow of traffic, it doesn’t just take creating good content to ensure the continuous traffic supply.
What it takes is a brilliant content distribution strategy, because let’s face it how will users discover your blog post if it doesn’t rank? Google only content that people like, it cannot rank content that people haven’t discovered in the first place.
Your blog readers, people in your social community can share your content for you so that you don’t end up spamming the threads with multiple accounts.
3 Ways You Can Urge People To Share Your Content
1. Blog Social Share Icons
The first one is a no-brainer, you have got to add aesthetically appealing social share buttons in your blog post such that it’s easily visible and are clickable, Social Warfare Plugin is the best when it comes to that. The social sharing buttons are visually appealing you can make it stick to the footer while the user scrolls your content. Using shortcode you can even add the buttons between the content.
The pro version gives you more control and features like adding more networks like WhatsApp, Buffer and more.
2. Messenger Chatbot
Start building your messenger chatbot audience, share your blog content with your audience, considering the fact that they subscribed to your chatbot; which indicates that they do want to stay updated with the knowledge of the niche that you serve.
Just share your content with them, ask for feedback after a day may be; you can setup an automation for that; and just witting add the CTA like; “Would you want to share this wisdom with your friends on Social?” and in response add buttons like YES & No I’d Like to Keep this to myself
More often that not people tend to choose option 1 which if they do; then you can share the network sharer link to the article on which network you want that to be shared, all it would take is just 2 taps for them to share your content. Bam!!
The network sharer link looks something like this, it’s an example from Copyblogger
https://twitter.com/intent/tweet?text=Persistence+Arises+from+Gratitude&url=https%3A%2F%2Fwww.copyblogger.com%2Fcopyblogger-weekly-162%2F&via=copyblogger
To tap more networks, you can offer them options in the form of icons with each icon linked with the sharer link.
3. Hyper Targeted Email Campaigns
Using Email Broadcast campaigns you can create a campaign aimed towards sharing blog content to all the email audience you have in your list. MailChimp is the best you can find, plus it’s free till 2000 subscribers or you can go with SendinBlue which is equally good.
The way you can urge people on the email list to share your content on social is through email analytics, after you shoot your campaign a day later you can go to analytics to see the open rate and click through rate.
Now there is an option to tag the audience who clicked the link in mail. I mean it is assumed that those who clicked the link in the email must have read your content, you can create an email campaign specifically directed towards the audience who clicked the link inside.
Shoot an email campaign ask for feedback and urge them to share your content if they liked it. Make it super-convenient for them by placing the social sharer icons inside the email campaign so that within a few taps they can share your blog content.