Having unique and affordable promotional products can help businesses gain a lot of value in the market and achieve their marketing goals easily. For that reason, the demand for USB flash drives has gone up as they are always considered a great way to build brand. Since they come in all sizes, shapes, styles and storage capacities, it’s always beneficial for businesses to select them according to their requirements and deliver value to the target audience. You can thus always go for a bulk purchase and meet your promotional needs in the best possible manner.
Here are some of things to consider before choosing USB flash drives for promotion –
1. Check their quality
You’d surely not want to get low quality USB drives unfit for data storage as they can always harm the brand value rather than adding anything in real sense. When low-quality drives are given away to customers, there will always be harm to your brand image. So, make sure the quality is always up to the mark in every sense of the way.
2. Be aware of the memory chip
Every USB flash drive will come with a memory chip to let customers storage data, files, videos etc. easily. Memory will always be available in varied hues, starting from READ & WRITE, SPEED and DATA retention features. The quality has to be good with adequate memory for people to gain some value with storage.
3. Focus on the loop and attachment features
USB drives come with either metal or plastic loop for key-ring attachment where the former is preferred over the latter to attach the drive to keys. After all, a plastic look can break easily so won’t be able to deliver value for longer.
You should also need to focus on a few more things with USB drives, including –
- Don’t go with loose or badly fitting caps as customers generally don’t like that
- Make sure the print is good enough to not flake off with just slight scratch else it will show bad quality
- Always prefer drives with quality management certifications to ensure quality and reliability
4. Quick turnaround time
It’s always important to trust suppliers capable of a quick turnaround time in case you need the delivery of USB drives in a short period of time. If a company has its own manufacturing set up, it will always be able to take less than 7 days or so to meet your delivery and you can thus trust it always.
5. Variety of styles
The good thing about USB flash drives is that they are available in different styles, flavors and tastes. So, you will have a big exciting range to meet your marketing goals and deliver value to the target audience. From the plain USB cards to swivel and sliders, pens to lanyards to wristbands, the options are galore to take advantage of in true sense.
6. Customization options
USB flash drives are highly customizable so there is always a possibility of logo printing and engraving with them. Any design can be printed over them, any name can be embossed and you can use any type of printing to customize them and suit the needs of your target audience.
7. Storage capacity
USB flash drives come with varying levels of storage capacity ranging from 64MB to a staggering 32GB and even more in some case. When you decide to give away a custom USB to target audience, it means you are giving them value and an opportunity to store their files. This will always ensure value to them and this is how a solid step towards brand building is taken.