Author: emmanack05

In a bustling, visually driven city like New York, standing out online is no easy task. With businesses competing for attention across industries from finance and hospitality to fashion and tech, creating a memorable, high-performing website isn’t a luxury, it’s a necessity. One popular design feature that’s increasingly catching the eye of local brands is animation. When used thoughtfully, animations can elevate a website’s aesthetic, improve user engagement, and enhance storytelling. But when poorly executed, they can slow down your site, frustrate visitors, and even hurt your online visibility. So, should you add animations to your New York business website?…