Author: jamesmartin

The jock stereotype has officially left the building. In the UK today, the varsity jacket has transitioned from a pitch side staple to a high fashion powerhouse. You are just as likely to see one in a Soho boardroom as you are on a college campus. This shift is all about subverting expectations. People are no longer just looking for a uniform. They want a piece that works across their entire wardrobe. The modern trend involves treating the jacket as a structured overcoat rather than a piece of gym gear. By ditching the oversized hoodies and pairing the jacket with…